A Shawn Zeytinoglu is a director known for his unique comedic approach and the nuanced performances he elicits from his actors. His work spans various commercial and film projects, characterized by a sharp, often humorous visual language. After earning his MFA, Zeytinoglu gained recognition with the Mini Cooper Find Yourself campaign, which helped launch his career.

He has directed commercials for major brands like Dell, Xbox, Subway, and AT&T, and has worked internationally. Zeytinoglu’s strength lies in combining meticulous character development with humor, making his work stand out in the advertising world.