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Hoffman / Metoyer
Hoffman / Metoyer Coca Cola Under Pressure Coca Cola, Under Pressure
Hoffman / Metoyer
Hoffman / Metoyer Where I End And You Begin Shortfilm Where I End And You Begin, Shortfilm
Hoffman / Metoyer
Hoffman / Metoyer Ford Stuck Ford, Stuck
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Hoffman / Metoyer Kitchen Aid Anthem Kitchen Aid, Anthem
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Hoffman / Metoyer Apple Photos Every Day Apple, Photos Every Day
Hoffman / Metoyer
Hoffman / Metoyer Made By Everyone Losers Made By Everyone, Losers
Hoffman / Metoyer Coca Cola Under Pressure
Coca Cola, Under Pressure
Hoffman / Metoyer Where I End And You Begin Shortfilm
Where I End And You Begin, Shortfilm
Hoffman / Metoyer Ford Stuck
Ford, Stuck
Hoffman / Metoyer Kitchen Aid Anthem
Kitchen Aid, Anthem
Hoffman / Metoyer Apple Photos Every Day
Apple, Photos Every Day
Hoffman / Metoyer Made By Everyone Losers
Made By Everyone, Losers

HOFFMAN/METOYER is an award-winning directing duo comprised of Will Hoffman and Julius Metoyer III, whose work captures the poetry of everyday human truths. Their films have been featured at the Guggenheim Museum, integrated into TED talks, and even incorporated into elementary school curricula. In 2018, they received a Directors Guild of America nomination for Outstanding Directorial Achievement in Commercials, further solidifying their reputation. Their short film Where I End And You Begin premiered at the Tribeca Film Festival in 2019.

 

The duo has worked with some of the world’s leading brands, including Nike, Adidas, Audi, Heineken, and Apple, bringing their signature style to a wide range of high-profile campaigns. Drawing from diverse influences, HOFFMAN/METOYER’s direction reflects a sophisticated balance of creativity and precision, whether through high-energy visuals or quieter, more introspective moments. Their versatility has earned them recognition and accolades, showcasing their ability to adapt and innovate across different genres and formats.

Biography